For new entrants to the live-streaming arena, the sheer mass of information can be overwhelming. Platforms, streamers, gaming titles, variety content: With so many interesting trends emerging, evolving, and fading at the lightspeed rate of online discourse, it can be hard to separate out what’s important. To help…
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The marketing calendar itself is simple. Brands need to invest in the typical tentpole events like Prime Day, back-to-school and the holidays. They also have their own key sales periods, like the beginning of the winter season for a company that makes jackets or for a CPG brand…
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Eberechi Eze was taken off at half-time during the Arsenal vs Brentford 1-1 draw after a quiet first-half display. The decision has raised further questions about the £67.5 million signing, who struggled to make an impact when given the opportunity. The Gunners were held to a point in…
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February 13 – Bulgarian football legend Hristo Stoichkov is set to become a major shareholder in the Romanian top-flight club Farul Constanța, according to reports. The move is triggered by a significant management shake-up following Gheorghe Hagi’s decision to accept an offer to become the head coach of…
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Marketers, brands, and tech companies gathered at AI Marketing Strategies in New York City to discuss AI strategies and ethics on Wednesday. As more and more companies incorporate various tools and chatbots into their daily workflows, we wanted to see how brands and marketers were leveraging these tools,…
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Fulham & late goals is well and truly a love-hate relationship, but last weekend’s heartbreaking defeat against Everton marked a continuation of late goals in Fulham matches, as Bernd Leno conceded an own goal from a corner. At the time of writing, this means that the Whites have…
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February 9 – Spanish giants FC Barcelona have withdrawn from the proposed breakaway European Super League, leaving Real Madrid as the last club still backing the competition and the organising entity A22 friendless and exposed. In a statement, the Catalans said: “FC Barcelona hereby announces that today it…
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Highguard‘s path to launch was anything but conventional. Announced at The Game Awards 2025 as the show’s closing reveal, the free-to-play PvP raid shooter from Wildlight Entertainment spent just 45 days in limbo before its launch on the 26th of January. This ultra-short window and sudden announcement constitute…
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What’s tripping up the holdcos isn’t just economics or technology. It’s semiotics. Once upon a time that label had a clear assignment: you represented the client, you worked the market, you made the introductions and you got paid for it. But the modern conglomerates – Publicis Group, Omnicom,…
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As we reported a couple of weeks ago, Bayern Munich have several players whose contracts are expiring, either this summer or soon after. In three of those cases (two of the ones expiring this year), we now have clarity as we are able to bring you our Bayern…
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