Shoppers no longer need to be in an owned-retailer environment to complete a purchase, prompting brands to fundamentally rethink their retail media strategies. The emergence of new purchasing pathways — especially social and agentic commerce — is leading to environments where discovery and purchase happen simultaneously. With purchasing…
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In early 2025, Criteo entered a new chapter, with its current CEO, Michael Komasinski, taking the reins as the fourth chief executive of the company in its 20-year history — a sign that investors expect bold strategic recalibration for the Nasdaq-listed outfit. That transition comes amid a…
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Ironically, commerce and marketing experts are less interested in what Instant Checkout means for OpenAI’s ad roadmap, and more interested in what it signals about agentic commerce, product discovery and zero-click search, six marketers told Digiday. Consider it a sign of the times: product discovery is moving from…
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